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Dec 29, 2021

Max Keller is an investor, entrepreneur, and national speaker with over 15 years of real estate, finance, and teaching experience. Previously a math teacher, he left his successful teaching career to create multiple successful real estate and marketing businesses. He was named the 2019 Industry Innovator of the Year and has featured on numerous media outlets, including ABC, CBS, Fox, and Market Watch. He is the author of several books, including Home to Home: The Step By Step Senior Housing Guide. Based in Bedford, Texas, Max has a BBA in Finance from the University of Texas at Austin and a Teaching MA from Louisiana College.

Max joins me today to share his journey from math teacher extraordinaire to real estate rockstar. He explains how he flipped close to 100 properties in just over two years and how a market dip in 2017 saw him pivot to find his niche in the industry. He describes how he discovered his senior market and how he approached this demographic to make money and help seniors who might not have the support or know-how to invest. Max discusses how he became a respected and lucrative speaker on the real estate circuit by talking for free to 25 people at his local church. He also shares his tips and advice for anyone about to embark on their own real estate investing business.

"What was important to me was I want to do profitable deals. I want to do deals where, when I was working with the seller, there wasn't a lot of resistance to my offer." – Max Keller
"I wish I had gone niche sooner, and I wish I had stopped using hard money sooner and started using more private money." – Max Keller

"When I started understanding how to pour into other people, and I got that opportunity- teaching -, and I saw the returns were exponential? It just changed the way that I thought about business and personal interactions." – Max Keller

"Folks that are in there and are making it happen and they're looking for how to build your own business just don't ever give up." – Max Keller

This week on Fliptalk:

  • How Max identified what was important to him when making deals
  • Why gaining trust from your seller will give you the edge on the purchase price
  • The DIY Investor V's The ROI Real Estate Investor
  • Why going 'niche' has been great for Max's business
  • Why you should invest in your private lender networks
  • How teaching investment know-how’s changed Max's life

Resources Mentioned:

Connect with Max Keller:

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