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Feb 19, 2018

We are already in the fourth week, and this time it’s all about lead generation and marketing. Getting educated is important in any industry, but it’s all for nothing if you can’t actually buy a property. Where do you start? What kind of marketing tactics should a beginner employ?

Today, Don and Ryan describe their first marketing strategies when they were new and how they’ve improved since. They explain the different types of marketing available at your disposal as well as help you know which ones you should focus on. They also illustrate the importance of consistency from a capital viewpoint.


"It doesn't matter how much money you spend in marketing. If you're not consistent you're throwing your money away.” – Don Costa


This Week on FlipTalk’s Rookie Play Book:

  • What you need to consider before starting a marketing campaign.
  • How much money should you budget for marketing purposes?
  • The importance of consistency in marketing.
  • Ways you can market yourself with a small capital.
  • How specific should you be in marketing?


Key Takeaways:

  • Don't get caught up in the hype that most gurus recommend on marketing budgets.
  • Having the right mindset is the most important thing when starting out.
  • When it comes to marketing strategies, it's always depth over width.


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